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Along with debt consolidation, paying attention when shopping can help save money
11/30/2009
Though many people are concentrating on trying to save money in order to pay off debt, one professor noted recently that many shoppers may not be taking the best tactics to heart.
Donald Lichtenstein is a marketing professor at the University of Colorado at Boulder's Leeds School of Business. He said that though many shoppers may have a variety of tools available to them in order to shop smarter, not every consumer is taking advantage of the best ways to find value while they make purchases.
"There's so many traps, so many problems with the way that most consumers shop," Lichtenstein said.
For example, one area where consumers end up not getting the most for the money is grocery shopping. Many consumers may be used to looking at the end of aisles when looking for deals because this is traditionally where stores will put items that are on sale.
However, Lichtenstein noted that retailers are aware of this consumer habit and may end up putting items that aren't for sale in similar displays.
By paying attention to their spending habits at retailers and by doing a little research, consumers may find they can pull in additional savings. However, even scrimping when making purchases may not be enough for some people to pay off debts. If that is the case, a person may consider a debt consolidation loan, which may afford consumers some savings in the amount of interest they pay.
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